Digital Solutions

Go digital or go home

Mission Statement

Digitalisation is a great opportunity. It allows us to serve our clients more effectively and more customized. The confluence of improvements in Big Data, AI and Robotics will mean that clients should expect exceptional customer experience with personalized solutions at low cost, and reduced human intervention. Therefore our overall ambition is to leverage “digital” to make investing easier to consume.

Our Vision

DWS’s digital vision is to create a real-time digital plug-and-play environment for clients, people and partners – Always On.

ALWAYS ON

+More Efficient

Our way of working

To drive this digital transformation our digital team is embracing 4 key qualities

Futurist

Boldly and optimistically question, sense, analyze and imagine new possibilities

Technologist

Understand and anticipate exponential curves of individual and converging technologies and embrace ethical, moral and legal implications

Innovator

Use design thinking to inform, create, test & validate new ideas and business models

Impact driver

Make bold choices to transform scarce resources into abundant opportunities to positively and responsibly impact communities

Initiatives

A broad range of digital initiatives are under way to build capabilities and drive change across the value chain – including new client acquisition, customization of investment advice, research and portfolio management, middle and back office processes, distribution and client experience.

DIGITAL STRATEGY FRAMEWORK

CUSTOMER EXPERIENCE

EXTERNAL:
Private Clients Intermediaries Institutions
INTERNAL:
PMS | Coverage | RMs Top Management Support Staff

REGULATORY COMPLIANCE

DIGITAL INVESTMENT OFFERING

DIGITAL PROCESSING

NEW BUSSINESS MODELS

REGULATORY COMPLIANCE

DIGITAL INVESTMENT OFFERING

DIGITAL PROCESSING

NEW BUSSINESS MODELS

DIGITAL CAPABILITIES

ORGANIZATION

DIGITAL TALENTS & SKILL

DIGITAL INOVATION MODEL

PARTNER ECOSYSTEM

DIGITAL TALENTS & SKILL

DIGITAL INOVATION MODEL

PARTNER ECOSYSTEM

TECHNOLOGY

CORE DIGITAL PLATFORM

DATA FOUNDATION

APPLICATION PLATFORM

CORE DIGITAL PLATFORM

DATA FOUNDATION

APPLICATION PLATFORM

WISE – New digital investment offering

WISE is Deutsche Asset Management’s white-label robo platform and has been launched in 2017. It allows our distribution partners to provide digital DPM services to their clients. WISE harnesses the human investment expertise of Deutsche AM’s Chief Investment Office to generate strategic asset allocations and portfolio solutions. It offers a flexible product universe which is defined in conjunction with our distribution partners and can include open architecture or DWS specific ETFs as well as active funds. WISE is designed to ensure a seamless digital journey for users which caters for the latest regulation requirements, including client profiling, suitability and appropriateness of portfolio solution as well as KYC.

With that solution we have significantly expanded our digital distribution capabilities.

DWS App – New digital customer experience

With our new DWS App we have changed how we interact with clients and distribution partners. This initiative is establishing a new digital front-end user experience for 1.6m clients and 100,000 IFAs on our fund platform with €100bn AuA.

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